I’ll admit it right up front. I have a love/hate relationship with exhibiting at trade shows for my remodeling and wholesale supply businesses. Here’s what I love about trade shows.

The ‘goods’ about trade shows

As a ‘people-person’ I love past customers coming to our booth, sharing how they’re enjoying their shower wall panels, or glass block windows or new master closet we designed, supplied and/or installed for them.

I love meeting new…

Chris and I talked in depth about our laminated shower wall panel dealership opportunity (note: these laminate covered bathroom and kitchen backsplash panels look like tile and stone and install like laminate flooring with a simple click system).

I was impressed with his understanding of kitchen and bathroom remodeling, how he’d built his team, his position in the market and how he uses digital technology to grow. Chris is rockin’ it in his…

I’m going to come clean right up front and tell you I HATE Pay Per Click (PPC). Paying more and more and more (isn’t that redundant?) for PPC ads with declining returns is a place I’d rather not be.

That’s why I was SO happy when I saw my PPC spending last month was a grand total of $59.48. This is because we paused all PPC campaigns for our remodeling, nationwide wholesale and home organization businesses earlier in the month. Our spending…

“I’ve eliminated tile in my homes (even in the bathrooms). My building process has been revolutionized with laminated wall panels and flooring.
If you’re still using tile; you need to stop right now!”

This quote from David Profenno, President of Home Town Builders (a production builder in Central Florida) may shock you. Eliminating tile in your bathrooms, may seem as sacrilegious as skipping a roof to new home builders and remodelers.

This…

I wish I could tell you I have this construction labor problem figured out. I wish I could say I’ve ‘been to the mountaintop’ and can now present to you the ‘quick and easy’ way to solve all your hiring and retention problems.

In plain English I’ll tell you, “I ain’t that smart.”

I can tell you it’s not hard identifying the ‘labor pains’ (OK – ladies, not those type of labor pains) in our remodeling and building world. I bet you’ll…

I bet you didn’t get into the remodeling or home building business so you could become a writer. For many people it was the passion of seeing a cool finished project or the smell of sawdust (strange as it may sound) which drew you in.

You started out doing the work of building. Over time this work morphed into leading a remodeling or home building business. You had to start worrying about lead generation and sales. You not only needed to…