Innovate Dealership Blog ideas & resources for success

Innovate Dealership Blog

How Do I Start a Shower and Bathroom Wall Panel Business?

How to start a shower and bathroom wall panel business | Innovate Building Solutions | Innovate Builders Blog | #BuildersBlog #InnovativeProjects #StartingaBusiness #RemodelingBusiness
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Chris and I talked in depth about our laminated shower wall panel dealership opportunity (note: these laminate covered bathroom and kitchen backsplash panels look like tile and stone and install like laminate flooring with a simple click system).

I was impressed with his understanding of kitchen and bathroom remodeling, how he’d built his team, his position in the market and how he uses digital technology to grow. Chris is rockin’ it in his…

How to End Your Pay Per Click (PPC) Addiction and Get Better Quality Remodeling and Home Building Leads with Content

End you pay per click addiction and get quality leads | Innovate Building Solutions | #PayPerClick #MarketingTips #QualityLeads
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I’m going to come clean right up front and tell you I HATE Pay Per Click (PPC). Paying more and more and more (isn’t that redundant?) for PPC ads with declining returns is a place I’d rather not be.

That’s why I was SO happy when I saw my PPC spending last month was a grand total of $59.48. This is because we paused all PPC campaigns for our remodeling, nationwide wholesale and home organization businesses earlier in the month. Our spending…

5 Reasons You Should Eliminate Tile Bathrooms and Showers in Your New Home or Remodel

Antique Grey with black decorative laminate panels | Innovate Building Solutions | #AntiqueGrey #ShowerPanels #BathroomWallPanels
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“I’ve eliminated tile in my homes (even in the bathrooms). My building process has been revolutionized with laminated wall panels and flooring.
If you’re still using tile; you need to stop right now!”

This quote from David Profenno, President of Home Town Builders (a production builder in Central Florida) may shock you. Eliminating tile in your bathrooms, may seem as sacrilegious as skipping a roof to new home builders and remodelers.

This…

10 Practical Ideas to Solve the Labor Crisis in Your Remodeling or Home Building Business

Practical ideas to solve the labor crisis in you remodeling business | Innovate Builders Blog | Innovate Building Solutions | #LaborCrisis #Laborworkers #Laborproblems #Installers
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I wish I could tell you I have this construction labor problem figured out. I wish I could say I’ve ‘been to the mountaintop’ and can now present to you the ‘quick and easy’ way to solve all your hiring and retention problems.

In plain English I’ll tell you, “I ain’t that smart.”

I can tell you it’s not hard identifying the ‘labor pains’ (OK – ladies, not those type of labor pains) in our remodeling and building world. I bet you’ll…

5 Clear-Cut Reasons You Should Blog on Your Remodeling or Home Builder Web Site (even if you hate to write)

Clear cut reasons you should start blogging on your website | Innovate Building Solutions | Innovate Builders Blog | #BuildingMaterials #PowerTipsUnscripted #WebsiteBlogs
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I bet you didn’t get into the remodeling or home building business so you could become a writer. For many people it was the passion of seeing a cool finished project or the smell of sawdust (strange as it may sound) which drew you in.

You started out doing the work of building. Over time this work morphed into leading a remodeling or home building business. You had to start worrying about lead generation and sales. You not only needed to…

3 Reasons You Shouldn’t Ignore ‘Home- Grown’ Digital Marketing for Your Remodeling Business

Reason you shouldn't ignore home grown digital marketing for your remodeling business | Innovate Builders Blog | #DigitalMarketing #RemodelingBusiness #BestMarketingTips
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Do you ever wish you could go back to the ‘good old days’ of lead generation for your remodeling and building business? You’d do a home show and people would actually be eager to sign up for a Free Estimate. You’d run a promotion in your local TV guide (remember those coffee table books?) and your phones would ring off the hook. You’d buy the biggest ad in the Yellow Pages and dominate your market.

Oh, how times have changed.

Your last home show…