Posts in the ‘Entrepreneurship’ Category

Why Did you Decide to Become a Laminate Wall Panel Dealer?

Blog Post - Why Did you Decide to Become a Laminate Wall Panel Dealer | Innovate Building Solutions #InnovateBuildingSolutionsDealers #Fibo #LaminateWallPanels
Continue Reading

Choosing a bath and shower wall panel line for your remodeling business isn’t easy. Questions like the following are likely popping into your head while mulling over your options:

  • Will the lines I’m researching help me differentiate my offerings vs. my crazy, low-ball competitors who are undercutting me with ridiculous prices?

 

  • Will the product be straightforward to install?

 

  • What sales objections will I need to overcome?

 

  • How will I market the…

How ‘David’ Can Compete with ‘Goliath’ in the Bath Remodeling Industry

Blog Post - Opening image - How to Compete with Larger Bath Remodeling Competitors Innovate Builders Blog #InnovateBuildingSolutionsDealers #LaminateWallPanelsDealers #LaminateShowerWallPanels
Continue Reading

OK – so you’re not a household name in the shower wall panel and tub to shower conversion industry like West Shore Homes, ReBath, Tundraland, Mad City Windows & Bath or Bath Planet. And you’re still amazed every time you learn how much MORE MONEY these companies get selling a job than you do.

You’re looking to grow your business but can’t for the life of you figure out how the ‘big boys’ (and ‘big girls’) in your market seem to come…

Why I blew up my remodeling and building materials web site with over 250,000 monthly views

Opening- Why I blew up my remodeling and building materials web site | Innovate Building Solutions | Innovate Builders Blog #Remodeling #BuildingMaterials #NewWebsite
Continue Reading

(Including 5 practical tips to take your site to the next level)

If your web site IS NOT putting your best foot forward, I get it.

You see most people would look at the results of my old web site (which had 250,000 monthly views, 1,850 monthly ‘conversions’ and an email list of over 38,000) and say we were rockin’ in. However, … I knew better.

I knew I was living with a 9-year car (‘er web site) with an engine which was misfiring and rust…

7 Critical Changes You Need (Post COVID-19) to Keep Your Remodeling Business off Life Support

Opening-image-running-business-during-covid | Innovate Building Solutions | Innovate Builders Blog | #Covid19 #Smallbusiness #Pandemic #BusinessStruggles
Continue Reading

Anyone who knows me will tell you I’m the ultimate ‘glass half full’ guy. But no matter how you slice it, being either a supplier to (or a contracting company in) the remodeling industry during the Coronavirus is SCARY!

‘Stay at home’ and ‘shelter in place’ orders are essential tools Governors have used to flatten the spread of this nasty virus (and the Governor of my home state, Mike DeWine of Ohio has done a masterful job with this).…

10 Reasons You Shouldn’t Blog on Your Remodeling or Building Site (written by a blogger)

why you shouldnt blog on your remodeling website | Innovate Building Solutions | Innovate Builders Blog | #RemodelingWebsite #Howtoblog #BloggingIdeas
Continue Reading

Any of you who’ve read my articles might remember 6 months ago I wrote an article titled 5 Clear-Cut Reasons You Should Blog on Your Remodeling or Home Builder Web Site (even if you hate to write). Given that – you may be wondering, “What the heck’s gotten into Mike? Has he gotten even wackier than 6 months ago and lost his mind? First, he tells me I need to blog, now he says don’t blog. What’s up with that?”

The simple answer is yes, I’ve…

How to Reduce Advertising Costs and Grow Influence by Creating a Personal Brand for Your Remodeling Business (Part 2 of a 2-Part Series)

How to reduct the advertising cost and grow influence | Innovate Building Solutions | Innovate Builders Blog | #AdvertisingCost #GrowNetwork #BuildersBlog #HomeRemodeling
Continue Reading

Your PPC (pay per click) budget is a run-away freight train, yet the number of quality leads you’re closing is heading south.

Home shows used to be a lead-gen superstar. Now you’re faced with empty aisles and lucky if you can get 20% of the leads for your bathroom or kitchen remodeling business scheduled for an appointment.

Coupon magazine are packed with competitors (and their brother – and their brother’s brother who owns a pizza shop)…